How Can 3D Secure Positively Impact Your Bottom Line?
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In countries where it is not already mandatory, merchants can use 3D Secure to reduce fraud and interchange fees, positively impacting their margins. An all-or-nothing approach can adversely impact conversion -- Adyen discusses how using dynamic 3D Secure on transactions above a certain threshold can decrease issuing banks' refusal rates while minimizing adverse impacts on conversion. Two merchants who implemented dynamic 3D Secure are included as case studies.
Slides from this webinar are available here.