Fraud & Risk

Relying on Trust: A Closer Look at Marketplaces

Sharon Lucero and Hrishikesh Bhand -- Simility

Presentation

With greater and greater numbers of transactions conducted through online marketplaces, fraud can quickly wreak havoc on consumers' perceptions of these sites. In this presentation, Simility shares a snapshot of recent and projected marketplace revenue growth, then summarizes four primary types of fraud impacting marketplace sites. Five fraud scenarios involving marketplaces are shown next, each of which notes how technology solutions were used to mitigate risk. The slides conclude with ways in which fraud can impact both buyers and sellers, along with how machine learning can serve as an effective deterrent.

Note that this presentation is also available as a webinar. To view the webinar, click here.

Relying on Trust: A Closer Look at Marketplaces

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